Experienced fundraisers seem to have a knack for drawing out the formative influences and moments of insight that have shaped a donor’s worldview. We’ve collected our favorite examples here.
Let the New Megadonor Archetypes fuel imaginative thinking about ways to productively engage your supporters. Below: tips, to-do’s, next steps, and food for thought.
Using Archetypes Thinking to Enrich Donor Communications
Inhabiting the worldview of donors and prospects is the first step. What next?